brands that prove that upcycling is the new recycling

Four brands that have adopted upcycling, a technique that reuses old materials to create original pieces

 

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Noorism

New York, United States

Denim never goes out of style, but in this store it’s different: clothes, bags, and other items are made of pieces of the fabric reused and glued together.

36 East 11th Street, 463 Amsterdam Avenue

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Ecoalf

Madrid, Spain

In this shop, the products are made of discarded materials, like fishing nets, plastic bottles, and used tires. The result is a wide variety of items, including sandals, sneakers, jackets, and travel bags.

Calle de Hortaleza, 116

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Insecta Shoes

São Paulo, Brazil

The shoes from this boutique are vegan and made from materials like plastic bottles. There are just a few pieces with each print: an old sunflower dress can turn into five pairs of shoes, for example. In addition to São Paulo, there’s also a location in Porto Alegre.

Rua dos Pinheiros, 342

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12NA

Valparaíso, Chile

The brand affirms that their textile recycling processes have saved over 11 million gallons [42 million l] of water. With a zero waste philosophy, their clothes combine several fabrics, colors, and prints, each from a different item.

Calle Urriola 598, Cerro Alegre